"Fashion is not a statement but an interaction when one needs to deliver to the market"
- Mukesh Poddar, Creative Director - Retail

Mukesh Poddar – Director of Radhamani Group, with his zest for new opportunities and challenges decided to fill the gap in men’s fashion solutions by introducing the company in both the Retail and the Wholesale markets.

With a decade of experience and expertise, the company comfortably floated 3 domestic brands – POE, TOM CREW and SONS OF JPN into the Indian market with a strong distribution base. The company set up 8 stores in the financial year 2011-12 at some of the prime locations, the company plans to increase that number exponentially. The USP of the stores is the 'touch, view grab' concept with a novel display of garments-on-hooks which increases interaction between customer and product. The youthful elegance of the stores invites e customer to step in with curiosity. 

Under the guidance of Mr.Mukesh, a team of designers is consistently experimenting with colors, concepts and ideas, which are incepted directly from International markets creating Freshness, Trendiness, Value and Visibility from time to time.

We aim eventually to have product categories of all age groups with an approach to differentiate life styles under more individual brand names from our house of fashion.

We create highly embellished products with detailing to perfection making us the most preferred partner to the European Brands